Looking at the way customers are treated in the reimbursement process, there has been a high level of claims being upheld, and the customer receiving the funds back. The PSR report states that 88% of the money lost and claimed back was returned to customers. And the time it takes for customers to receive the funds back shows that the majority of claims (84%) are settled within one week.
Whilst this is good news for those affected customers, they have still been the victim of a fraud or scam. What perception do they then have of their bank? The PSR released findings from its APP fraud survey of consumers that looked at levels of trust from victims. The main takeaway here is that victims’ levels of trust in their bank have increased, with half of the victims who were reimbursed saying they trusted their bank more. This level of trust goes down, perhaps understandably, with victims who were not reimbursed, with just 1 in 3 trusting their bank more.
There is also a decrease in trust for social media platforms from victims, primarily as these platforms are the originators of a large percentage of fraudulent behaviours. The UK Finance report states that 66% of its members' APP fraud cases started on online platforms, and 17% on telecom platforms. Meanwhile, the PSR report found that 38% of victims trusted social media platforms less.
Awareness of the reimbursement scheme remains low, the PSR asked specifically about people’s awareness of the policy, with 49% of victims stating they did not attempt to claim reimbursement, and 71% said they were unaware of the policy altogether. Whilst the general public’s awareness of the reimbursement scheme is low, this is perhaps to be expected in instances where a customer has yet to be the victim of APP fraud. The awareness levels and protections the scheme brings become much more important once a fraud has occurred.
What are the main APP fraud typologies?
Purchase scams make up a large proportion of PP fraud claims. This is where a person or entity illegally obtains goods or services by making fraudulent transactions, which could typically involve credit card fraud or identity theft, to make a purchase without the intention to pay for it. The findings from the PSR report showed that 60% of APP fraud victims fell victim to purchase fraud. Similarly, the data from UK Finance members found that 72% of APP cases were purchase scams.
The other main typology is Investment scams. This is where victims are tricked into moving money into fictitious funds or investments. These could be fake social media platform investment groups, victims tricked into buying cryptocurrency through fake platforms, or recovery room scams – where victims of fraud are then targeted by fake police or recovery agencies and further exploited. The UK Finance report found that £98m was stolen using these methods, a 55% increase on the previous year.